Majors
• Bachelor of Science
Communication
The Communication major provides students with the knowledge and skills necessary to design, manage, and evaluate communication processes involving individuals, groups, and the public. Graduates develop strong oral, written, and interpersonal communication skills as well as an advanced ability to analyze and critique messages, behaviors, and media.
Majors typically plan their upper-division course work around four identified career paths: corporate communication, health communication, interpersonal communication, and mass communication. Students also can tailor their own unique program of study to meet specific needs. Careful planning with the student’s advisor is necessary.
Degree requirements
(PDF file, requires Adobe Reader)
For more information, please visit the Department of Communication site.
Integrated Strategic Communication
The Integrated Strategic Communication major offers students professional preparation for careers in the allied areas of advertising, public relations, and direct response communication. Through course work, students develop conceptual command of these allied areas and also build expertise in one area through the PATH option they select. The major stresses a strategic approach to communication initiatives and is designed to build analytical and critical thinking skills as well as writing and presentation skills.
ISC graduates enjoy highly diverse career destinations. Agencies specializing in advertising, public relations, and direct response along with the media and communication technology industries, corporations, nonprofit organizations, and regulatory/consumer protection agencies need employees who have the skills developed by the ISC graduate.
Degree requirements
(PDF file, requires Adobe Reader)
For more information, please visit the School of Journalism and Telecommunications site.
Journalism
The Journalism major prepares students for leadership roles in rapidly changing media by requiring a strong core of journalism courses within the rich context of a liberal arts education. Courses are designed to foster analytical and critical thinking skills and to teach students to communicate effectively with a mass audience.
Founded in 1914, the journalism program has full national accreditation by the Accrediting Council on Education in Journalism and Mass Communications. Alumni include Pulitzer Prize winners, Nieman fellows and nationally known journalists.
Journalism majors learn about media law, ethics and history, and about the media’s role in an increasingly diverse society. The program emphasizes hands-on learning. Students select either a print or electronic emphasis in their professional skills courses. Majors choosing a print emphasis have the opportunity to write for a daily newspaper. Students who select the electronic track gain on-air experience at the university radio station and report, anchor, videotape and produce a newscast aired on a local cable channel.
Degree requirements
(PDF file, requires Adobe Reader)
For more information, please visit the School of Journalism and Telecommunications site.
Media Arts and Studies (formerly Telecommunications)
The Media Arts and Studies (formerly Telecommunications) major offers students a liberal arts program covering a range of issues related to electronic mass communication and electronic personal communication. In addition, students interested in message production or media arts and studies (formerly telecommunications) management can opt to integrate selected professional or skills-based courses into their program of study.
Sociocultural media courses address the historical, political and social aspects of media arts and studies. Media industry courses examine organizational, economic, and/or technological dimensions of media arts and studies systems and the interrelations among these factors. These courses may center on mass communication issues, interactive communication issues, or both.
Media production courses cover the traditional media arts and studies areas of audio and video production and the more recent developments in multimedia and Web page design and production.
Degree requirements
(PDF file, requires Adobe Reader)
For more information, please visit the School of Journalism and Telecommunications site.
Students
Follow CIS
Media
